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Eciinfo

Public Relations, an evolving discipline

Public relations as defined by Philip Kotler is an unpaid form of advertising, a part of your go-to-market strategy that creates a brand pull not by the organization blowing its...
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The building blocks for successful Digital Marketing.

The building blocks for successful Digital Marketing. Digital marketing an integral part of the New Normal and today one and all are touting and promoting it. Mentioned under various names...
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Optimizing FB Ads for lower CPM

How to optimize Facebook ads with lower CPM (cost per thousand impressions)? Facebook ads not working for you? Are you looking to bring down the average CPM rate? For your...
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